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Streamlined Communication and Scalability: Analytix's Digital Signage Success Story.

Banking content running on Pickcel's screens at Chikkamagaluru DCC BankFile

The Client

With its headquarters in Ahmedabad, India, Analytix Business Solutions Pvt Ltd provides many innovative end-to-end solutions to empower small and medium-sized businesses. With a clear vision of being the one-stop solution for businesses, they aim to assist their partners with technology-enabled solutions in their growth journey.

Their expertise expands over various domains, including IT, Human Resources (HR), Data Management, Accounting & Finance, Healthcare Solutions, etc. From franchising to e-commerce and hospitality, they have served clients across various industries, helping them manage their operations and resources efficiently and effectively.

The Challenge

As their workforce and operations grew, Analytix started facing some communication bottlenecks. With the increased number of communication touchpoints involved, their key challenge revolved around being unable to broadcast or display messages, meetings, announcements, and other such updates across multiple locations.

Thus, the Analytix team sought a reliable and scalable digital signage solution and a communication platform that would keep their employees engaged and updated. Besides the regular office digital displays, they wanted a solution to broadcast their internal and cross-departmental meetings seamlessly across multiple locations within the office.

The Solution

In 2022, Analytix decided to choose Pickcel for its digital signage needs. Starting with 10 screens, Pickcel's cloud-based solution seamlessly integrated into their displays, which included LG, Samsung, and Android-powered (TCL) commercial-grade screens.

In strategic corners, these screens display company videos and engage employees with internal highlights and appreciation texts such as employee of the month, birthdays, etc.

However, the core feature of this solution provided by Pickcel was their Zoom integration abilities. Analytix could easily broadcast live meetings and announcements across their office screens with this integration. Irrespective of whether it was a team meeting or a crucial company-wide announcement, all the employees within the office could easily be updated.

This Zoom integration facilitated internal communication between the administration and the employees, creating a more informed and engaged workplace. Besides the meeting room, here are some more ways in which Analytix used its digital screens:

  • The screens displayed company branding videos and content in the lobby areas to boost visitor engagement.
  • In office spaces, the screens displayed operational announcements, real-time updates on business metrics, and other such data.
  • Other casual content, such as common areas, cafeterias, and break rooms, such as employee birthdays and team achievements, was showcased.

Analytix Business Solutions choose Pickcel?

Initially, Analytix started with 10 screens and scaled up with Pickcel to 50 screens. This might make you think about why Analytix chose Pickcel.

Key Benefits

  • Cloud-based scalable solution: Pickcel is the top player in the digital signage industry and is well known for its flexibility and scalability. As mentioned above, Analytix started with 10 screens and gradually scaled up to 50 easily.
  • Seamless integration: Pickcel deployed its solution swiftly and quickly despite the display diversity. The smooth integration of Pickcel's solution with the already-existing hardware without any additional investment makes it stand out from the competition.
  • Ease of use: Pickcel's software is user-friendly, from installation to everyday use. Managing your screens with Pickcel will be free of technical expertise. You can install it quickly and get started with just a few clicks. However, if you still face any issues, they provide ongoing support.
  • Reliable Support and Service: At Pickcel, we prioritize client success. With dedicated support teams and extensive resources, we ensure that your digital signage solution runs smoothly at all times. For businesses like Analytix, knowing that their digital signage network is in capable hands translates to peace of mind.

The Result

Analytix's partnership with Pickcel helped them improve their internal communications and streamline operations within their offices. Through effective digital signage, the company has experienced seamless scaling, integration, and enhanced employee engagement. With Zoom integration, cloud-based flexibility, and the ability to display a wide range of content, Analytix has set a new standard for internal communications in its office environment.