February 5 2024
In the modern economic climate where globalization of trade has begun scaling new heights, trade shows are one of the biggest and most effective ways for businesses to showcase their products and services, connect with i...
Devadri Bhattacharya
6 min read
November 7 2023
Gone are the days of faded menu posters and static images in fast food joints. Today, digital signage is taking over, offering a fresh and vibrant way to present the day’s specials and the classic favorites. It&rsq...
Ishika Dhawan
6 min read
August 17 2023
In today’s digital age, businesses are constantly seeking innovative ways to engage their audiences effectively. Enter digital signage solutions, a dynamic tool empowering companies to deliver captivating content a...
Ishika Dhawan
5 min read
July 15 2022
Ever wondered why modern cellphones are called smartphones? What changed between the earlier keypad mobile phones and the sleek calling devices we use today? A moment of retrospection will reveal that modern cellphones a...
Namrata Chakraborty
8 min read
May 31 2022
Did you know? 80% of the TV shows and movies watched on Netflix are discovered by users through the platform’s recommendation system? (Source) Yes, Netflix uses ‘behavior intelligence’ to customize reco...
Pramita Banerjee
11 min read
May 3 2022
Hi there, reader! This blog is going to be an informative journey, so let us dive straight into the matter without wasting your time with a long-winded introduction. Let’s get started with some basics. Ps- you can...
Namrata Chakraborty
11 min read
March 30 2022
Over the years, digital signage has become an integral part of many businesses. Whether it is for advertising products or making the customer experience superior, the omnipresence of screens is palpable. The evolution of...
Namrata Chakraborty
12 min read
March 29 2022
How much does digital signage cost? Well, there is no one-word answer to that. The reason is digital signage can mean several things. From retail stores to corporate offices, electronic signs have become a powerful tool...
Basudev Saha
13 min read
April 12 2021
10 min read
The realm of communication is in a constant state of evolution. Organizations across the globe are embracing dynamic content creation ideas...
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March 4 2021
4 min read
The world is digitally evolving, and you need to embrace these digital potentials to improve efficiency and productivity. Any owner who is a...
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March 4 2021
9 min read
Digital signage is the go-to advertisement approach for all industries. Digital signage solutions have better reach, facilitate efficiency,...
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March 3 2021
6 min read
Do you own a business? How do you send out your information or announce your offerings to the world? If you are still using print media, we...
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March 2 2021
4 min read
Workplace communication is an integral ingredient that not only makes the entire work process smooth but also brings efficiency to the compa...
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March 2 2021
7 min read
The benefits of digital signage for employee communications are vast. Here are 7 engaging ways to convey messages, improving office engageme...
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January 18 2021
4 min read
Digital signage improves the efficiency of corporate communication. It not only provides a highly-visible internal communication channel to...
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January 15 2021
10 min read
What is the most resilient parasite? Bacteria? A virus? An intestinal worm? An idea. Resilient…highly contagious. -Inception Now that we h...
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December 31 2020
16 min read
How many times have you experienced this— you walk past a quick-serve restaurant, you notice the outdoor digital menu board displaying the m...
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December 28 2020
4 min read
When you think about digital signage for restaurants and bars, the menu is the first thing that pops into mind. Believe it or not, people to...
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October 27 2020
13 min read
Let’s start with a fun fact: Nobody ever gets rid of the old notes on a bulletin board! We all have seen those giant cork bulletin boards th...
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October 22 2020
7 min read
A certain customer waits in a long queue at one of the billing counters near ‘Exit A’ of a supermarket. All the counters near ‘Exit A’ have...
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May 6 2020
3 min read
Pickcel is actively taking innovative approaches to deliver digital signage solutions. The firm also remains a top choice among multiple com...
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January 13 2020
2 min read
Digital signage is in a major upward trend, primarily driven by technical advancement, cost-effective hardware, and easy connectivity. We ha...
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January 10 2020
2 min read
Only 13% of employees worldwide are engaged at work. - Gallup’s State of the Global Workplace study In other words, only about one in eight...
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January 10 2020
2 min read
It is said that we humans remember (create memories of) those situations/moments/ events that have engaged at least 3 out of our 5 senses –...
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